Retail
Level Kids, City Walk
In 2016, Chalhoub Group appointed Redwood Technologies to install background music and 140 square metres of LED at Level Kids, City Walk, Dubai, UAE, including wrap-around columns, a submarine feature, and a digital staircase.
Related services: Live sound and distributed audio · Video walls and LED
The work
Level Kids is part of the Level master brand by Chalhoub Group. The City Walk store opened in early spring 2016 for children from newborn to 12, across more than 10,000 square metres and over 200 brands.
The store runs over three floors: premium luxury brands; contemporary designers, including shoes; and urban brands, with an area for newborn and nursery products.
Chalhoub appointed Redwood to design, install, and commission the background music system and three LED features. The LED screens cover 140 square metres, including wrap-around columns, a submarine feature, and a triangular digital staircase.
Photos and screen content courtesy of Kin Design, London.
